Openai
4 articles

Content Creation
AI's Evolving Role in Content Creation Amid Media Market Growth
Disney, a titan of intellectual property, recently walked away from a three-year character-licensing deal with OpenAI and a potential $1 billion stake.
Tara Collins·May 19, 2026

Advertising
OpenAI pilots ChatGPT ads for global e-commerce retailers
Soon, e-commerce retailers in Japan, Mexico, Brazil, the UK, and South Korea will generate up to a million product ads directly from their catalogs in ChatGPT, bypassing traditional creative processes
Leo Hartmann·May 15, 2026

Content Creation
OpenAI Shuts Down Sora, Ushering In New AI Video Platforms
Disney walked away from a three-year character-licensing deal with OpenAI and a potential $1 billion stake, just as OpenAI announced the shutdown of its much-hyped Sora video platform.
Tara Collins·May 13, 2026

Advertising
ChatGPT Ad Costs Plummet, Opening Door for Lawyer Ads
The pilot cost for advertising on ChatGPT has plummeted from an initial $60 CPM to as low as $15, making AI-powered ad placements dramatically more accessible than first announced.
Leo Hartmann·May 10, 2026