Tiktok

3 articles

Khaby Lame Sells Substantial Stake in Brand to Investment Firm

TikTok creator Khaby Lame has sold a controlling stake in his core business to Rich Sparkle Holdings, valuing his company at approximately $975 million. This landmark deal offers insights into creator brand valuation and future business models for top digital talent.

Tara Collins·April 6, 2026

A split image showing the stark contrast between outdated political campaigning, featuring a traditional rally, and modern digital engagement, represented by a dynamic TikTok feed.

Content Creation

Why Traditional Campaigning Methods Are Failing in the TikTok Age

Traditional campaigning methods are failing to connect with audiences online, especially in the TikTok age. This article explores why authenticity and digital fluency are now essential for effective outreach.

Tara Collins·April 5, 2026

Hands holding a smartphone displaying a short video with dynamic visuals, representing the art of compelling short video narratives for digital platforms like TikTok and Reels.

Content Creation

How to Create Compelling Short Video Narratives: A Complete Guide

In today's fast-paced digital world, creating compelling short video narratives is essential for connecting with your audience. Learn how to craft engaging stories that grab attention and leave a lasting impression in mere seconds.

Tara Collins·March 31, 2026