Film and Pen

Influencer Marketing

4 articles

A sophisticated AI interface processing social media data and creator profiles on holographic screens, symbolizing the transformation of influencer marketing.
Content Creation

AI influencer marketing platforms transform content

TikTok One's new Creator AI Search delivers a curated shortlist of up to 200 creators in seconds, accelerating influencer identification.

Tara Collins·May 16, 2026
Diverse digital influencers and brands engaging in a futuristic, AI-driven marketplace, symbolizing the professionalization of influencer marketing in 2026.
Creators

Influencer Marketing Booms: Business Entities Embrace Professionalization in 2026

In 2025, social media advertising alone surged to $117.

Tara Collins·May 15, 2026
Analytics dashboard showing influencer marketing campaign performance and ROI calculations, highlighting the complexity of attribution for entertainment brands.
Advertising

Measuring influencer marketing ROI for entertainment brands in 2026

Traffic from social media that goes directly to a brand's website is often mislabeled as 'Direct Traffic', giving creators no credit and obscuring true campaign impact, according to SimplicityDX .

Leo Hartmann·May 14, 2026
Diverse content creators collaborating around a laptop displaying a professional video editing interface, symbolizing accessible and powerful video production tools.
Content Creation

Top 5 Free & Freemium Video Editors for Content Creators

Over 39 free and freemium video editing software tools are available for content creators, making professional-grade production accessible to almost anyone, according to Influencer Marketing Hub.

Tara Collins·May 7, 2026