Niu Lai

1 article

Animated character Niu Lai showered with gold coins in a cinema that transforms from empty to full, symbolizing a surprising box office success.

Micro-budget 'Niu Lai' earns millions after slow start

The Chinese animated film 'Niu Lai' sold fewer than 300 tickets and earned just 7,700 yuan (£842) in its first 10 days, according to The Guardian .

Amelia Frost·August 23, 2026