Audience Segmentation

1 article

Split screen illustrating the contrast between thriving specialized streaming platforms and struggling traditional media, symbolizing a major shift in the media industry.

The Specialized Streaming Shift: Audience Segmentation Redefines Media

In a stark contrast to the BBC slashing $107 million from its content budget and cutting 550 jobs, Disney's direct-to-consumer operating income surged 39% to $352 million in fiscal Q4 2025, according

Leo Hartmann·July 16, 2026