On a film set, a director can command a technical artist to replace desert dunes with a glowing alien landscape, fill the sky with stars, or set the sun—all in real time, while the camera rolls. This real-time capability is the essence of virtual production and real-time technology in filmmaking, merging physical and digital worlds to give creators unprecedented control. Unlike traditional methods that add visual effects months after filming, this technique captures fantastical environments directly in-camera.
What is Virtual Production in Filmmaking?
Virtual production is a filmmaking technique that combines live-action filming with real-time computer-generated imagery (CGI), directly joining the digital world with the physical as filming happens. This integration allows directors, cinematographers, and actors to see a close approximation of the final visual effect shot live on set—a significant departure from the traditional linear pipeline where visual effects are added in post-production.
The core of this process is powered by real-time game engines, such as Unreal Engine, which are capable of rendering photorealistic digital environments instantaneously. While the concept has been used in the broadcast industry for years to create live graphics for sports and news, its adoption in narrative filmmaking was popularized by productions like Disney's The Mandalorian. According to a report from ftrack, the worldwide market for virtual production reached $1.82 billion USD in 2022, signaling its growing importance in the industry.




